quick links to services
Consulting
Web Design and Content
Domain Name Registration
Website Hosting and Maintenance
Search Engine Optimization
Statistics
Logo Design
Business Card, Letterhead, Envelope
Marketing and Advertising
Contact Us
Website Marketing for Small Businesses
Consulting
We will help you craft a professional quality website that effectively represents your business. Your website needs thorough planning, an appealing look, and functionality that will enhance your presence on the web. We will help you determine the best domain name, the right level of web hosting, organization and navigation, and help you set marketing goals.
Web Design and Content
Perhaps the most challenging aspect of putting together a small business website is the design and the content. Not only must the style of the website be appealing and easy to navigate for your customers, but it must contain valuable content that is also "search engine friendly" so that potential customers can find your site in a search. We produce well-designed, functional websites using this holistic approach — this is where we really earn our keep!
Domain Name Registration
Your very own dot com. Your website's domain name is what most people refer to as a "website address", such as "www.company.com". Domain names are registered through separate companies known as domain registrars. We can help you choose and register a name that will help your customers find your website more easily.
Website Hosting and Maintenance
One of the key benefits to having a website is the ease and speed by which updates can be made. Content can be posted within moments of breaking news as well as be managed and updated at regular intervals. Whether your site requires up-to-the-minute updates or content managed over time, our maintenance agreements and hosting plans can be custom fit to suit your needs.
Search Engine Optimization
Yours is just one of over one hundred million websites in the world. How will your customers find your site? Search Engine Optimization (SEO) is one part research, one part marketing, one part technical know-how, and 99.44% intuition. No one can guarantee the #1 position in Google, MSN, Yahoo, etc; but we have the tools you need to help you to increase your current ranking.
Statistics
The best way to check how well your website is performing is with a statistics tracking tool. Who visited your site? How many and which pages did they view? How long did they stay? Did they make a purchase? When you sign up for website hosting and maintenance with us, statistics tracking by Awstats is included. Another helpful tracking service is Google Analytics. The service itself is free, but we'll charge a small set-up fee to get you up and running. Both services are optional, but highly recommended tools for making educated updates to your website.
Logo Design
Yes, we design logos, too. We are experts at helping you define, clarify and maintain your brand message. Your logo is the primary, consistent identification mark of your business, and the success of your mark depends on how well your customers identify with it. When we design a logo, we will provide suggestions on how it can be applied to various communication mediums.
Business Card, Letterhead, Envelope
Business cards aren't just for restaurant fish-bowls. Necessities for any business, intitial and referral contacts are often made on paper. We'll make sure your presentation is consistent and memorable from print to web and back again.
Marketing and Advertising
Sales sheets, product overviews, handouts, brochures, point-of-purchase, direct mail, print ads, signage... Successful small businesses incorporate any and all (affordable) traditional and new media tactics to attract new customers. Contact Olsen Creative today to find out how we can help you grow your business.